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Although endowed with a high "lightning capacity", Urbino is "slow to conquer" and "one can never say that one has finished knowing its soul". However, its ancient light speaks of its own beauty to all guests, «to those who are prepared, to those who have been willing to do so from birth and to the simple passer-by able to feel the subtle vibration of his word inside his heart» (Carlo Bo, The wind of Montefeltro). They are encounters that are not calculated or pre-established, open and free, the result of the fusion - grafting and interpenetration - between joy of the eyes and intelligence, with no space to amuse bored tourists.